Create precise models of your catchment areas enriched with travel time calculations, sociodemographic statistics, and point-of-interest (POI) data. Learn how many and what kind of people can reach your locations. Widen your customer base by offering customized products or services.
With the help of gravitational models, anticipate how competitors and your own network will affect visitor numbers and overall performance. Identify locations with the most potential and determine whether and how relocation will improve your market penetration.
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